PBS Reno
PBS Reno (KNPB) is the community-licensed PBS member station for northern and central Nevada and northeastern California, broadcasting PBS Reno, Reno Create and PBS Kids from the University of Nevada, Reno campus.
PBS Reno is the on-air name of KNPB (channel 5), the PBS member station licensed to Channel 5 Public Broadcasting, Inc., a community nonprofit in Reno, Nevada. Founded in 1982, the station signed on in September 1983, was the first Reno station to broadcast a digital signal in 2000, and rebranded from KNPB to PBS Reno in 2019. Its studios are at the E. L. Cord Public Telecommunications Center on the University of Nevada, Reno campus, with its transmitter on Red Hill north of the city.
The station broadcasts PBS Reno 5.1, Reno Create 5.2 and PBS Kids 5.3, with translators carrying the signal to communities across northern and central Nevada and northeastern California, and reaches an average of about 592,000 monthly viewers across broadcast, streaming and YouTube. It produces local storytelling and offers educational services such as Curiosity Classroom workshops for families and teachers. Its stated mission is to entertain your curiosity.
PBS Reno employs about 45 people in production, programming, engineering, education, membership and development, marketing and administration, led by president and chief executive officer Kurt Mische. It is an equal opportunity employer whose stated policy is a workforce that reflects the ethnic composition of its community; openings appear on its jobs page.